Landeshauptstadt Dresden - 03.05.2019 14:33:12 Uhr 04.12.2023 21:20:08 Uhr

Our marketing for Dresden

A new themed campaign every year, a new highlight every month, and permanent exhibitions, presentations and performances. The hook? We deliver! We make people yearn for Dresden with five successful Dresden doubles: Art & Culture, Science & Research, Green & Active, Young & Alternative and Experience & Leisure.

Magic number four

Anyone who markets a city as beautiful and appealing as Dresden has to be up for a challenge, as all the opportunities, target groups and stakeholders involved make it easy to lose sight of the bigger picture. That’s why we consciously divide our work into four key areas: tourism marketing, conference and location marketing, themed and event marketing and marketing services. Read more below to get to know us better.